4Words is

Mary Cameron Writer - Editor - Training Designer

Copywriting that puts the right words in the right places.

Fewer words, more meaning

I write succinct, clean-cut copy connecting your brand to the curious and the converted amongst your readers.

Naturally I write for you, more importantly I write for your clients.

Whether you need a new product release or a brochure whipped up in a nanosecond, a ‘from scratch’ web site for next month , a funding submission for next week or a year’s supply of smashing blog posts…….

4Words will rise to your occasion.

Things I do...

Website & Advertising Copy

Fluent print and online text that speaks your clients’ language seduces search engines and impresses editors. Blogs, brochures, billboards, flyers, newsletters, media releases, Facebook, Twitter… whatever you need..

Funding Applications

Get a complete, compelling match between your story and the selection criteria. 20 years of award winning experience in writing stand out submissions.

Training Materials & Program Design

Create clever, flexible, compliant materials to engage, train, and assess your staff and clients

Training & Workshop Facilitation

Run focused, highly engaging sessions designed to achieve great outcomes. Strategic planning, team building, customer service, change management… and so on..

Clarity over complexity

Where the words are...

Clean copywriting for a great green business Envirocare Systems Website copy and blogs

“I am really pleased with how our new site turned out.  I can honestly say that it would not be 1/10 of the site that it is without Mary’s valuable guidance and clear communication.  Not just in the copy but in the clarity of communication between the parties.”

Brian Burrell Director Sales and Service, Envirocare Systems

Copy that conveys a clear message Floveyor Website copy, blogs,brochures,manuals

It’s been a pleasure working with Mary, it’s actually really refreshing working with someone that understands what we’re trying to achieve and in turn makes the whole process flow a lot more smoothly…. really happy with her work.
Rhys Walker CEO Floveyor

Playing the glass bead game Henschke Jewellery Website copy, product descriptions

I’m always amazed by Mary’s work. She writes the cleverest, most magical jewellery descriptions imaginable, at a moments notice . Her website copy for Henschke Jewellery is simply beautiful.

Evelyn Henschke, Master Jeweller

Showcasing global IT excellence estrat Industry case studies

I am more than happy with Mary’s work. I received great value from 4Words.
Paul Cooper Managing Director, estrat

A few words on wonderful wine Marq Wines Website copy

Mary captured the spirit of the Marq Wines adventure which is equally about the art and science of winemaking. Her website copy told our story in a clever and interesting way; on time and on budget.

I’d recommend Mary to anyone looking for beautifully written and succinct copywriting that tells a great story.

Danielle Warren Proprietor, Marq Wines